P&O CRUISES CAMPAIGN TOOLKIT
ONLINE TOOLKIT AND RESOURCE HUB
Bringing marketing campaigns to life
For this project I was able to help transform the way P&O Cruises talked about their current campaigns. Taking once static PDFs and transforming them into responsive and engaging Digital Toolkits to easily bring together all of the parts of a campaign to make sure Travel Agents and internal partners were able to make the most out of the assets creative approaches available.
Tracking and recorded feedback also helped these toolkits grow and evolve over time to make them more powerful and useful to their users and the campaigns they support.